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Writer's pictureLaura Orndorff

A Guide to Announce Your Engagement: Soft Launch vs. Hard Launch

How to Announce Your Engagement in Style


The terms “soft launch” and “hard launch” of your engagement refer to how you choose to announce your big news on social media or to the public.


Soft Launch of Engagement


A soft launch is a subtle or understated way of announcing your engagement, often without explicitly saying it. A soft launch creates intrigue while allowing you to enjoy the moment before making a big announcement. It’s perfect if you prefer to keep things intimate or wait for a hard launch later! This can include:

• Posting a photo of your hand wearing the engagement ring without additional context.

• Sharing a candid photo with your partner where the ring is visible but not highlighted.

• Using vague captions like “The best is yet to come” or “Something special happened.”


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Why choose a soft launch?

• It feels more personal and intimate.

• It allows close friends and family to hear the news directly from you before a public announcement.

• It builds curiosity and excitement without revealing everything.


Hard Launch of Engagement


A hard launch is a bold, unmistakable announcement of your engagement. A hard launch is all about celebrating your love loudly and proudly, letting everyone know your big news in a way that feels uniquely “you.” This typically includes:

• A clear photo of you and your partner, often with the engagement ring prominently displayed.

• A caption that explicitly announces the engagement, such as “I said yes!” or “We’re engaged!”

• Sharing the news immediately on social media, often tagging friends or using celebratory hashtags.


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Why choose a hard launch?

• It’s exciting and celebratory.

• It leaves no room for subtlety or misunderstanding.

• It allows you to share your joy with your wider circle of friends and followers at once.


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Which one do you prefer?

It depends on your personality and how you want to share this milestone. Some couples prefer the mystery and build-up of a soft launch, while others want to shout their love from the rooftops with a hard launch.


We have had several proposals at The Barn at Poplar Springs and would love to help you set up the proposal. Contact us for more information.


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Floral arch adorned with pastel roses and hydrangeas sets a picturesque scene for an outdoor wedding at The Barn at Poplar Springs.

 
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Thank you for taking the time to read our blog. We hope the inspiration we shared is helpful to you and your wedding plans! For questions regarding this blog contact The Barn at Poplar Springs, please don’t hesitate to reach out to us via email: thebarnatpoplarspringsfarm@aol.com or phone:  864-680-7757. 

We look forward to hearing from you!



We are dedicated to using our platform to support locally owned wedding venues. In every blog we write, we will include locally owned wedding venues who use their articles to support their colleagues and the wedding industry in ways that are not always recognized but are essential. If you are searching for a wedding venue, please consider a locally owned venue, you can find locally owned wedding venues featured on this wedding venue map. Wild Rye KC Ranch Contact, Izenstone Contact, Evergreen Ranch Contact, Hidden Springs Venue Contact, Swan Lake Overlook Tour, Circle of Seve n Ranch Contac, Riverbend Estate Venue Contant, The Mill District Tour, The Stables at Cypress Creek Contact, Pine Lake Ranch


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